品牌资源和规范

当电子版和印刷版宣传材料中出现微信主品牌或子品牌相关信息时,请严格按照微信官方设计团队提供的标准图形样式和组合规则使用。切勿以任何形式修改微信及微信子品牌相关图形图案。

此页可下载包含品牌宣传图、 AI、PNG、PSD、SKECH 格式的标志资源、PDF 格式的品牌设计规范,该规范提供标志各场景的应用规范以及示例。

品牌宣传图

 客户端图标
link:/uploads/df318c8a7f648faaffa36b49fc7c6c80/20200318_微信品牌图_客户端图标_roadqian.jpg ?download

 启动页
link:/uploads/f31253690f70d58822d0f5cb263c4566/20200318_微信品牌图_启动页_roadqian.jpg ?download

 暗夜模式
link:/uploads/4d041a3d63fa1c7bcdba509b34524b29/200611_品牌图_暗夜模式_roadqian.jpg ?download

品牌标志资源

微信品牌标志

[#E6E6E6]中文标志下载
link:/uploads/1b20d8e00d111602defca1c61a7167a9/微信Emblem_CN_V2.0_20200306_tinajjli.zip?download

[#E6E6E6]英文标志下载
link:/uploads/9e48c1412d61d8e55e11cad04011722a/微信Emblem_EN_V2.0_20200316_roadqian.zip?download

[#E6E6E6]移动端标志下载
link:/uploads/2d1475113740209da263f5adc89219af/微信手机客户端标志_V2.0_20200528_roadqian.zip?download

[#E6E6E6]PC客户端标志下载
link:/uploads/978d4f8298f573ca873f86f855a076ac/微信电脑客户端标志_V2.0_20200528_roadqian.zip?download

子业务品牌标志

[#E6E6E6]微信支付标志下载
link:/uploads/103f8c97ba7f58b412b7aa9e4d06a1f6/微信支付Emblem_V2.0_20200529_liueliu.zip?download

[#E6E6E6]公众号标志下载
link:/uploads/701b0f199ec5f2f117a4b7734fc03de2/公众号Emblem_V2.0_2020611_bufoli.zip?download

[#E6E6E6]小程序标志下载
link:/uploads/09376d742cd6b32c559f0faf6546ea20/小程序Emblem_V2.0_20200603_tinajjli.zip?download

[#E6E6E6]微信看一看标志下载
link:/uploads/a9c9d34312c229d0a104ebd6d231b3bf/微信看一看_Emblem_V2.0_20200529_liueliu.zip?download

[#E6E6E6]微信搜一搜标志下载
link:/uploads/857bd45bb9d04cfa8a7f80ed98adc656/微信搜一搜Emblem_V2.0_20200316_roadqian.zip?download

[#E6E6E6]小游戏标志下载
link:/uploads/9f5d59889d9cd3667e992a06d414bd19/小游戏Emblem_V2.0_20200602_roryli.zip?download

[#E6E6E6]微信卡包标志下载
link:/uploads/97198cd0b50297a778c3bd46c6633724/微信卡包Emblem_V2.0_20200608_roadqian.zip?download

[#E6E6E6]微信扫一扫标志下载
link:/uploads/2c9bbbd6b48e7173d105f82cb36691ca/微信扫一扫Emblem_V2.0_20200611_zinehuang.zip?download

[#E6E6E6]微信零钱通标志下载
link:/uploads/29a7971d93486debbe8f1f7001dd453e/微信零钱通Emblem_V2.0_20200714_karinhu.zip?download

[#E6E6E6]微信支付分标志下载
link:/uploads/ab01156ad46f1aad5d46b9319227e367/微信支付分Emblem_V2.0_20200728_tinajjli.zip?download

[#E6E6E6]微信分付标志下载
link:/uploads/ccb4c74727e59a6883b51377b86e0688/微信分付Emble_V1.0_20200714_karinhu.zip?download

[#E6E6E6]微信小商店标志下载
link:/uploads/c3214ff6e0673824a2e2381b5ac47eb4/微信小商店Emblem_V1.0_20200702_liueliu.zip?download

品牌设计规范

微信品牌设计规范

微信品牌设计规范
link:/uploads/66b9e2e793c14b9f27ea2e5de21dd9fc/微信品牌设计规范_V2.0_20200806_roadqian.pdf

子业务品牌设计规范

微信支付品牌设计规范
link:/uploads/3dba639eeafe7bfbd63e545387e70786/微信支付品牌设计规范_V2.0_20200629_liueliu.pdf

公众号品牌设计规范
link:/uploads/b109a37b64c9076a041dcbfe4a4d1aab/公众号品牌设计规范_20200806_bufoli.pdf

小程序品牌设计规范
link:/uploads/099794351f7d11a7dd9761c0d3df23dc/小程序品牌设计规范_V2.0_20200629_tinajjli.pdf

看一看品牌设计规范
link:/uploads/f023c182cf10039616471034848b93cf/看一看品牌设计规范_V2.0_20200806_liueliu.pdf

小游戏品牌设计规范
link:/uploads/975d3eaffc3be32db6f75635276d00da/小游戏品牌设计规范_202000715_roryli.pdf

微信卡包品牌设计规范
link:/uploads/5cb2b7052fc590a77c37da9b986f511a/微信卡包品牌设计规范_V2.0_20200806_roadqian.pdf

扫一扫品牌设计规范
link:/uploads/c2dbabd5368d9d3fb42553e730994f92/微信扫一扫品牌设计规范_20200629_zinehuang.pdf

微信零钱通品牌设计规范
link:/uploads/1ec7fb40a49a283e194650ce87b72326/微信零钱通品牌设计规范_V1.0_20200806_karinhu.pdf

微信支付分品牌设计规范
link:/uploads/5b76ad0c43f2132a4baf48c06dcbdeda/支付分品牌设计规范_V2.0_20200806_tinajjli.pdf

微信分付品牌设计规范
link:/uploads/d8d1abb38abb410440d7d333e8592c33/微信分付品牌设计规范_V1.0_20200806_karinhu.pdf

微信小商店品牌设计规范
link:/uploads/2a89005e1512ec78085d020853034caf/微信小商店品牌设计规范_V1.0_20200702_liueliu.pdf

IP 设计规范

微信黄脸设计规范
link:/uploads/732fe6a47e0e686bac01ad202207daf8/微信黄脸设计规范_20180306_zinehuang.pdf

[#E6E6E6]微信气泡狗设计规范
link:/uploads/8d9d335b783608d03462c329f805b99c/微信气泡狗设计规范_V1.0_20180306_zinehuang.pdf